AI tools aren't just nice-to-haves anymore. They are becoming essential for most people, including social media managers and content creators.

Content calendars, analytics, engagement metrics, community management... the list never ends! It's easy to feel overwhelmed if you’re handling social media accounts. The good news? AI tools are here to take a huge load off your plate.

We bring you this curated list of tools that can help you save time and focus on your overall strategy.

Notion AI

Have you ever wanted a smart assistant that lives inside your workspace? That's exactly what Notion AI delivers. Notion’s AI feature now lets you brainstorm content ideas, organize briefs, create templates, and even summarize long meeting notes.

What makes Notion AI particularly valuable for social media managers is how it transforms your content planning process. You can ask it to summarize lengthy research documents, brainstorm content ideas based on your brand guidelines, or even draft social media posts directly within your content calendar.

The tool excels at:

• Generating content ideas tailored to your brand voice

• Creating content briefs and outlines in seconds

• Autofilling databases with summaries and insights

• Accessing knowledge from GPT-4 and Claude

• Analyzing insights from PDFs and images

While everyone can try Notion AI for free, it only offers a limited number of AI responses. For unlimited use of Notion AI, it costs $10 per month per member, with a discount available for annual billing.

For teams already using Notion for planning, this AI integration eliminates the need to jump between multiple tools.

Copy.ai

We all hit the creative point at one point. There are times when words and ideas just won't flow. Copy.ai is the solution to those blank-screen blues.

Unlike basic AI writers, Copy.ai has the ability to truly understand and adapt to brand voice. You feed it examples of your previous content, and it learns your style, tone, and quirks surprisingly well.  The tool generates:

• Platform-specific social media posts

• Long-form carousel content

• Hashtag recommendations

• Content variations for A/B testing campaigns

Aside from AI content, Copy.ai can be used for sales outreach, inbound lead processing, translation, and account-based marketing.

The pricing starts at $49/month for individual creators and goes up to $249/month for agency teams managing multiple accounts.

Brand24

Community management is probably the most time-consuming aspect of social media work. Get AI-powered access to social mentions using Brand24.

This tool doesn't completely replace human interaction, but it makes the process much more manageable. With Brand24, you can get insights from 25 million online sources and analyze online sentiment.

Basically, the tool scans social platforms, news sites, blogs, and forums for mentions of your brand, competitors, or industry keywords. It helps you understand the following:

• How people feel about your brand across platforms

• Which topics drive positive or negative sentiment

• Who your most influential brand advocates are

• Emerging issues before they become a crisis

The plans start at $199/month for individuals and up to $399/month for businesses and small agencies.

BuzzSumo

Creating content that resonates requires understanding what's already working in your space. When it comes to data-powered content, BuzzSumo is what you need. It scans billions of articles and social posts to bring you the trending content based on keywords or domains.

BuzzSumo provides insights through AI-powered content and trend analysis. With its features, you can identify:

• Which content formats drive the most engagement

• Which questions are your audience asking

• Which influencers have the most impact in your niche

• How does your content performance compare to competitors

Their plans start at $199/month for the Content Creation package. If you're handling PR or communications too, you're looking at $299/month. Need the full Suite for all the bells and whistles? That's $499/month. If you're running enterprise-level operations, it's $999/month.

Yeah, it’s an investment. But if your work depends on knowing what’s buzzing before everyone else does, BuzzSumo pays for itself faster than you’d expect.

Canva Magic Studio

Visual content is non-negotiable for social media success, but not everyone has design skills or the budget for a full-time designer.

Turn ideas into reality with the power of Canva’s full suite of AI tools. Magic Studio brings together the best AI-powered tools for you and your team, all within Canva.

This suite of AI tools within Canva includes:

• Magic Design: Create custom videos and social posts from text descriptions

• Magic Media: Write a text prompt and watch the tool generate an image

• Magic Grab: Effortlessly select any element in your photo to move or reposition it

• Magic Eraser: Remove unwanted elements from images

• Magic Write: Create text content within design projects

What makes Magic Studio stand out is how it preserves brand consistency across all these functions. You can set brand colors, fonts, and styles that the AI will adhere to. This ensures your visual identity remains intact even when generating content quickly.

The "Text to Design" feature has been particularly impressive during testing—I described a concept for an Instagram carousel about digital wellness, and it generated a cohesive 10-slide design with appropriate imagery and layout in seconds.

Magic Studio features come with Canva Pro at $120/year for individuals or $100/year per person for teams.

Wrapping It Up

All these AI tools are here to help, not replace you. It's here to give you the space to do what you do best. And that’s building genuine connections and creating content that actually makes people stop scrolling.

The endless scheduling, monitoring, and tweaking? That’s what the tools are for. You stay front and center, doing the work that algorithms can't replicate—the human work.

Loopify is a perfect example of a tool built for this new reality. It’s not just another scheduler. It’s a full-service social media management platform that brings your content, automation, and analytics under one dashboard.

Instead of bouncing between a dozen apps and tabs, Loopify gives you a clean and simple workspace. Try Loopify today, and see how it can improve your workflow!

Have any AI tools changed your workflow lately? Tried something from this list? We’d love to hear from you!